Showcasing Retail Software Flexibility: JDA (Blue Yonder) Enhances Trade Show Engagement with Armodilo Sphere iPad Enclosures
Client Overview:
- Company Name: JDA, now known as Blue Yonder, Inc.
- Industry: Supply Chain and Retail Merchandising Software Solutions
- Location: Headquarters in Scottsdale, Arizona, with 40 offices worldwide.
- Client Background: JDA, rebranded as Blue Yonder, is a global leader in integrated supply chain and retail merchandising software solutions. With over 30 years of industry experience, they serve over 4,000 manufacturers, distributors, and retailers worldwide, providing innovative solutions for end-to-end omni-channel strategies.
Challenges Faced:
JDA aimed to showcase the versatility and effectiveness of their retail software solutions during a high-profile trade show. They needed an interactive and engaging platform to demonstrate their software's adaptability and functionality, attracting and impressing potential clients.
Solution Implemented:
To meet these requirements, JDA partnered with Armodilo Display Solutions and utilized the Armodilo Sphere desktop tablet enclosures. This solution provided a dynamic and interactive platform for displaying JDA's retail software solutions:
- Collaborative Planning: JDA and Armodilo worked together to conceptualize and plan the interactive platform, ensuring it aligned with JDA's campaign objectives.
- Customization: Armodilo customized the Sphere iPad enclosures to match JDA's branding and design preferences, integrating them seamlessly into the campaign theme.
- App Development: JDA developed a specialized fitness app to showcase their retail software solutions, allowing trade show attendees to experience the software's capabilities firsthand.
- Deployment: Armodilo efficiently deployed the customized Sphere enclosures with integrated iPads at the trade show venue, ensuring high visibility and accessibility for all attendees.
Results and Benefits:
- Enhanced Engagement: The interactive platform, powered by Armodilo Sphere enclosures, captivated trade show attendees, effectively demonstrating the flexibility and functionality of JDA's software.
- Increased Brand Visibility: JDA's branding was prominently featured on the customized Sphere enclosures, reinforcing their brand identity and leaving a lasting impression on attendees.
- Positive Feedback: The interactive fitness app received enthusiastic feedback, showcasing the effectiveness of the platform in presenting JDA's innovative solutions.
Client Testimonial:
“The collaboration with Armodilo was key to our successful trade show campaign. The Sphere iPad enclosures provided an engaging platform to showcase our retail software solutions, and the interactive app was well-received by attendees. We are delighted with the outcome and look forward to future collaborations.” – JDA (Blue Yonder) Team
Conclusion:
The partnership between JDA (Blue Yonder) and Armodilo Display Solutions resulted in a highly effective trade show campaign that highlighted the flexibility and capabilities of JDA's retail software solutions. The use of Armodilo Sphere iPad enclosures and the interactive app significantly enhanced attendee engagement, increased brand visibility, and garnered positive feedback, demonstrating the value of innovative display solutions in successful marketing initiatives.
